Nestlé’s GOLDEN MORN sustains investment in the next generation of farmers
With the Nigerian population expected to reach 230 million by 2025, food security is of
considerable importance. Today, the demand for food appears to be outstripping supply
as a result of reduced productivity combined with post-harvest waste. To reverse this
trend, we need innovative solutions to modernize our farming methods. We must look
beyond the farmgate and harvest towards food transformation and preservation. This is
where entrepreneurs in the agriculture space, also referred to as agripreneurs, come in.
Nigeria is a country with one of the youngest populations, with a median age of 18 years
and about 70% of the population under 30 (National Population Commission), yet the
average age of farmers today is 50 years. This is evidently a gap we must fill to ensure we
not only feed the present generation, but we secure the future. To achieve this, we must
build sustainable food systems by attracting and building active youth participation in the
agricultural sector.
GOLDEN MORN, one of Nestlé Nigeria’s leading brands, has therefore, created an
Agripreneurship Webinar Series in collaboration with the Enterprise Development Center
of the Pan Atlantic University to promote sustainable food systems by increasing youth
participation in the sector. The program provides support for young entrepreneurs already
engaged in or set to start up businesses in the agricultural sector through trainings,
funding, mentoring and networking opportunities. Over 200 young agripreneurs have
benefited in the 4 series of the webinar so far.
In his comments at the event to present grants to the nine beneficiaries from the third
and fourth sessions of GOLDEN MORN Agripreneurship Webinar series, the MD/CEO
Nestlé Nigeria PLC, Wassim Elhusseini, said, “I am excited at yet another opportunity to
celebrate the next generation of farmers who will continue to feed our rapidly growing
population, the entrepreneurs and innovators of tomorrow. Your passion validates the
strategic importance of GOLDEN MORN’s investment to provide support, opportunit
y
as a result of reduced productivity combined with post-harvest waste. To reverse this
trend, we need innovative solutions to modernize our farming methods. We must look
beyond the farmgate and harvest towards food transformation and preservation. This is
where entrepreneurs in the agriculture space, also referred to as agripreneurs, come in.
Nigeria is a country with one of the youngest populations, with a median age of 18 years
and about 70% of the population under 30 (National Population Commission), yet the
average age of farmers today is 50 years. This is evidently a gap we must fill to ensure we
not only feed the present generation, but we secure the future. To achieve this, we must
build sustainable food systems by attracting and building active youth participation in the
agricultural sector.
GOLDEN MORN, one of Nestlé Nigeria’s leading brands, has therefore, created an
Agripreneurship Webinar Series in collaboration with the Enterprise Development Center
of the Pan Atlantic University to promote sustainable food systems by increasing youth
participation in the sector. The program provides support for young entrepreneurs already
engaged in or set to start up businesses in the agricultural sector through trainings,
funding, mentoring and networking opportunities. Over 200 young agripreneurs have
benefited in the 4 series of the webinar so far.
In his comments at the event to present grants to the nine beneficiaries from the third
and fourth sessions of GOLDEN MORN Agripreneurship Webinar series, the MD/CEO
Nestlé Nigeria PLC, Wassim Elhusseini, said, “I am excited at yet another opportunity to
celebrate the next generation of farmers who will continue to feed our rapidly growing
population, the entrepreneurs and innovators of tomorrow. Your passion validates the
strategic importance of GOLDEN MORN’s investment to provide support, opportunit
